BSc Digital Media & Marketing
Course Overview
From blockchain to virtual reality to artificial intelligence, media and marketing managers are helping to shape future trends. To ensure our students become visionary leaders in these areas, as well as subjects such as big data, Internet of Things, transnational PR, voice marketing, and programmatic advertising, UE has designed a degree that will provide them with expert knowledge that helps them stay ahead of their competitors.
Entry Requirement
| Admission Requirements | |
|---|---|
| Academic Entry Requirements | The following requirements apply for the start of a Bachelor’s degree: General higher education entrance qualification or entrance qualification for studies at universities of applied sciences including practical parts*. Successful admission procedure: As a rule, this is an entrance test. There is no restriction by NC (Numerus Clausus). *In exceptional cases, it is also possible to study without the general (technical) university entrance qualification. This requires completed vocational training, at least two years of work experience in a subject-related vocational training and enrolment in a subject-related degree programme. Achievements in degree programmes at other state or state-recognised higher education institutions as well as achievements made outside of higher education are recognised upon application, provided that their equivalence with the achievements in the degree programme in question has been established. Equivalence shall be established if no significant difference can be proven and the achievements essentially correspond in content, scope and requirements to the study programme for which recognition is applied for. The examination board is responsible for this. The specific requirements for recognition and the exact procedure for this are regulated in the relevant examination regulations for the study programme.
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| Language Requirement | |
|---|---|
| IELTS Score (Minimum) | To be eligible for this course students must have an minimum overall score of: 5.5 |
| TOEFL-IBT Score (Minimum) | To be eligible for this course students must have an minimum overall score of: 72 |
| PTE Score (Minimum) | To be eligible for this course students must have an minimum overall score of: 59 |
| CAE Score (Minimum) | To be eligible for this course students must have an minimum overall score of: 160 |
| TOEIC Score | To be eligible for this course students must have an minimum overall score of: Listening/Reading 785, Speaking 160, Writing 150 |
Career Opportunities
After graduation, the programme qualifies participants for a range of professional activities in the business, media and marketing sectors.
As a UE student, you’ll have access to our Career Development Centre which will support and guide you through any career-related enquiry you may have