Certificate IV in Marketing and Communication
Provider:
Course Code:
BSB40820
CRICOS Code:
104777H
Qualification Level:
Certificate
Course Area:
Management and Commerce
Duration:
52-Week
Study Mode:
Full Time
Location:
Adelaide, South Australia, Australia
Course Fees:
AUD 12,000 Per Course
Delivery Mode:
On Campus
Target:
International
Intake:
Monthly
Course Overview
Learn how to research, plan, execute, and review marketing and communication strategies to achieve business goals.
Build the key skills and knowledge needed to use well-developed marketing and communication skills in a variety of contexts. The program will support your success in full-time marketing roles, as well as roles where marketing is part of a broader organisational role. Learn to apply solutions to a defined range of unpredictable problems and analyse and evaluate information from a variety of sources.
Course Structure
The following 12 units of competency must be completed to attain this qualification:
- BSBCMM411 Make presentations
- BSBCRT412 Articulate, present and debate ideas
- BSBMKG433 Undertake marketing activities
- BSBMKG435 Analyse consumer behaviour
- BSBMKG439 Develop and apply knowledge of communications industry
- BSBWRT411 Write complex documents
- BSBMKG431 Assess marketing opportunities
- BSBMKG432 Research international markets
- BSBMKG434 Promote products and services
- BSBCRT411 Apply critical thinking to work practices
- BSBCRT413 Collaborate in creative processes
- BSBESB404 Market new business ventures
Entry Requirement
| Language Requirement | |
|---|---|
| English Language Requirements | Intermediate 3 |
Career Opportunities
Potential employment opportunities:
- Media Planner
- Community Relations Team Leader
- Direct Marketing Officer
- Assistant Advertising Account Planner
- Public Relations Officer