Diploma of Marketing and Communication
Course Overview
Course Structure
Please see the following link.
https://icm.edu.au/wp-content/uploads/2021/11/BSB50620-Diploma-of-Marketing-Communication_Brochure.pdf
Entry Requirement
| Admission Requirements | |
|---|---|
| Minimum Age to Apply | All students must be aged 18 years or over at the time of applying for admission to the Institute. |
| Academic Entry Requirements | Entry to this qualification is limited to those individuals who: have completed all core units in BSB40820 Certificate IV in Marketing and Communication, which are: • BSBCMM411 Make presentationa • BSBCRT412 Articulate, present and debate ideas • BSBMKG433 Undertake marketing activities • BSBMKG435 Analyse consumer behaviour • BSBMKG439 Develop and apply knowledge of marketing communication industry • BSBWRT411 Write complex documents • Satisfactory completion of studies in applicant’s home country equivalent to anAustralian Year 12 qualification is required for entry into this course. • Relevant work experience will be acknowledged and taken into consideration. |
| Language Requirement | |
|---|---|
| IELTS Score (Minimum) | We accept the admission to the students if they qualify in ANYONE (1) of the following: • IELTS overall band of 5.5 • TOEFL iBT test score band of 46 equivalent or above; Refer: http://www.ets.org/toefl/ibt/about • PTE Academic band score 42 equivalent or above; Refer: https://pearsonpte.com/the-test • Cambridge English Advanced (CAE) test score band of 47 equivalent or above; Refer: http://www.cambridgeenglish.org/exams-and-tests/advanced/ • OET score band “C” Pass equivalent or above; Refer: https://www.occupationalenglishtest.org/test-information/resultsassessment/ • Completion of a full-time studies in Australia towards a Certificate IV or above • Satisfactory completion of the ESL course / English language course or satisfactory completion of 10-20 weeks ELICOS from a National ELT Accreditation Scheme (NEAS)Accredited English Institution with an IELTS score of 5.0. • OR Any other form which satisfies the Institution during their pre-enrolment interview Identify the Language Literacy and Numeracy (LLN) needs of the students: LLN test is available at https://icm.quiz.lln.training/. ICM Training and Assessment is committed to supporting all our students in successfully completing their selected course of study. National research consistently indicates that many students will require some level of LLN support. As such, we recognise that we have a responsibility to understand each student’s unique LLN needs. Our desire is to identify any LLN needs that students may have as a student and to assist them in reducing the impact this may have on their studies with ICM. Therefore, we ask the students to either to opt in or opt out of an LLN assessment, which will help us to determining how best to assist the students. Students shall select one of the following two options. ☐ Option 1: I appreciate that ICM is interested in my LLN capabilities, however I affirm that I do not require any assistance with LLN for the course I am choosing to undertake. ☐ Option 2: I am unsure if my LLN capabilities are sufficient for the level of study I am undertaking; therefore, I elect to submit the completed LLN assessment to ICM for assessment. |
Career Opportunities
Pathways into the qualification Individuals shall enter by BSB50620 - Diploma of Marketing and
Communication by satisfying the admission requirements. Pathways from the qualification After
achieving BSB50620 - Diploma of Marketing and Communication, individuals could progress to
Advanced Diploma of Marketing & Communication/Advanced Diploma of Leadership &
Management.
Any alternative unit selection will need to be approved by the CEO and will be suitably documented
with alternative Training and Assessment Strategy depicting the alternative units. The outcome
for this qualification is either the BSB52415 - Diploma of Marketing and Communication or, should
the participant depart the course before it has been completed, a Statement of Attainment for the
units in which competency has been demonstrated.
Employment Pathways
All sectors of the global economies offer varied entry level opportunities for holders of
the Diploma of Marketing and Communication are following:
✓ Account Officer/Manager
✓ Account planner
✓ Advertising Officer
✓ Marketing team officer