Diploma of Marketing and Communication
- Provider:
- Lonsdale Institute
- Course Code:
- BSB50620
- CRICOS Code:
- 105549A
- Qualification Level:
- Diploma
- Course Area:
- Management and Commerce
- Duration:
- 52-Week
- Study Mode:
- Full Time
- Location:
- New South Wales (Sydney)
- Course Fee:
- $6,400 Per Course
- Delivery Mode:
- On Campus, Online Delivery
- Target:
- Domestic, International
- Intake:
- -
Course Overview
This course continues development from the foundations provided in the Certificate IV in Marketing and Communication and extends these to the strategic level required to effectively manage a marketing program.
The digital and social media aspects continue to be a focus as well as providing the managerial skills to build and direct a creative team. In conjunction with these skills the course content covers the essential knowledge and skills that enable an effective Marketing Manager to interpret and select from data to identify trends and developments that could provide opportunities or barriers to effectively marketing a product or service in today’s competitive environment.
PATHWAYS
After achieving the Diploma of Marketing and Communication, candidates may undertake further study in University qualifications in the area of Marketing and Communication.
Course Structure
To attain a Diploma of Marketing and Communication, competency in the 12 units must be achieved
DELIVERY APPROACH AND MODE
Delivery of the course is based on 20 hours face to face delivery per week over a period of 40 weeks delivered over 2 semesters.
Entry Requirement
| Admission Requirements | |
|---|---|
| Academic Entry Requirements | Completion of all core units in BSB42415 Certificate IV in Marketing and Communication |
| Minimum Age to Apply | 18 years of age or over. |
| Language Requirement | |
|---|---|
| English Language Requirements | Upper intermediate English language proficiency is required for International student |