Diploma of Marketing and Communication
Provider:
Course Code:
BSB50620
CRICOS Code:
104721B
Qualification Level:
Diploma
Course Area:
Management and Commerce
Duration:
52-Week
Study Mode:
Full Time
Location:
New South Wales (Sydney)
Course Fee:
$12,600 Per Course
Delivery Mode:
On Campus
Target:
International
Intake:
Monthly
Course Overview
This qualification reflects the role of individuals who use a sound theoretical knowledge base in marketing and communication and who demonstrate a range of skills to ensure that functions are effectively conducted in an organisation or business area. Typically, the individuals would have responsibility for the work of other staff and lead teams.
This qualification applies to individuals in full-time marketing roles, as well as those who are responsible for an organisation’s marketing in addition to other duties.
Licensing/Regulatory Information
No licensing, legislative or certification requirements apply to this qualification at the time of publication.
Course Structure
To gain a Diploma of Marketing and Communication (BSB50620) you must successfully complete all the of the following units:
- BSBMKG541 Identify and evaluate marketing opportunities core
- BSBMKG542 Establish and monitor the marketing mix
- BSBMKG552 Design and develop marketing communication plans
- BSBMKG555 Write persuasive copy
- BSBPMG430 Undertake project work
- BSBMKG546 Develop Social Media engagement Plans
- BSBMKG545 Conduct Marketing Audits
- BSBMKG551 Create multiplatform advertisements for mass media
- BSBCMM511 Communicate with influence
- BSBPEF501 Manage personal and professional development
- BSBOPS601 Develop & implement business plans
- BSBCRT611 Apply critical thinking for complex problem solving
Entry Requirement
| Admission Requirements | |
|---|---|
| Academic Entry Requirements | Entry to this qualification is limited to those who: Have completed the following units (or equivalent competencies): BSBCMM411 Make presentations BSBCRT412 Articulate, present and debate ideas BSBMKG433 Undertake marketing activities BSBMKG435 Analyse consumer behaviour BSBMKG439 Develop and apply knowledge of communications industry BSBWRT411 Write complex documents. Equivalent competencies are predecessors to these units, which have been mapped as equivalent. or Have two years equivalent full-time relevant work experience. Year 12 or equivalent |
| Minimum Age to Apply | Over 18 years old at the time of enrolment |
| Language Requirement | |
|---|---|
| IELTS Score (Minimum) | International students: Minimum IELTS 5.5 or equivalent or an English proficiency of Upper-Intermediate level or above from any ASQA or NEAS accredited ELICOS provider. |
Career Opportunities
- Sales Manager,
- Product Manager,
- Public Relations,
- Manager,
- Marketing Manager,
- Campaign Manager,
- Marketing Coordinator,
- Marketing Team Leader